by sge_admin | May 18, 2016 | blog posts
Contact Relationship Management (CRM) is not new….it’s been an essential sales and marketing enabler for many years at a corporate level. But if you’re a small business you may consider a CRM as unnecessary. You might think that only companies with a large turnover,...
by salesgrowthexpert | May 11, 2016 | blog posts, business growth, sales growth, SalesGrowthExpert
Imagine walking into an electrical store for a new fridge. You say to the sales assistant “I want a fridge” and the sales assistant says “They’re £300”. Do you buy? No. Why not? Well, because you don’t even know if it fits in that space in your kitchen, never mind if...
by salesgrowthexpert | Apr 20, 2016 | blog posts, business growth, sales growth, SalesGrowthExpert
So, if customers don’t buy on price, what do they do? Well, as the soft drinks man’s list, and your own list if you did one, will have shown, they buy on something else. Mindset Shift No.1 is to Think Value, that’s why customers buy, you can read the blog about this,...
by salesgrowthexpert | Apr 12, 2016 | blog posts, business growth
In last month’s blog we started to look at the Sales GROWTH Framework, where G was for Goals for Growth. Now, R is for Release the Reins. If you are anything like me, as your business has grown, you will have been pulled in many directions; and sales growth strategy...
by salesgrowthexpert | Mar 30, 2016 | blog posts, business growth, sales growth, SalesGrowthExpert
Pricing is one of the most pressing questions for businesses of all sizes, and rightly so. Changes to pricing, for better, or for worse, go straight to the profit line on the P&L, so getting the prices your business deserves, needs to be a strategic priority. In...